The Thomas Campbell x Nike SB Dunk High 'What The' is a collaboration between Nike SB and multimedia artist Thomas Campbell . who served as the art director for the skate film Nike SB Chronicles Vol. 3. Inspired by the film’s poster art . the design features a quilt-like upper. Released in July 2017 . 100 pairs of the sneakers were also sold with a special edition shoebox at Atlas Skateboarding in San Mateo . California.